Media In Canada
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Razer and PunchMuch set for summer debut

Toronto-based CHUM TV is rebranding their youth lifestyle and music video channels as Razer and PunchMuch. The new channels will debut June 30. Razer grabs 12- to 24-year olds with its lineup of music, TV, movies, anime and gaming. Program titles include World Famous for Dicking Around and Cops, Cars and Superstars to name a few. PunchMuch is a fully-automated, all-request music video service that allows fans to punch in requests for videos, join in on SMS chats and more via their mobiles. Razer and PunchMuch will occupy the spots formerly taken by MTV and MTV2.

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