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Actually, hair will be not so much raised as straightened in a combo product launch, branding initiative and sampling program by Conair and John Frieda.
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The company's entry into print and interactive online directory publishing launched in Ottawa, and two more cities will follow.
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Montreal-based NetWorldMedia, a French language online ad rep network, has signed a strategic alliance with LA-based Gorilla Nation that will see them bring together their French and English online ad inventories - with both companies selling all ads for all properties.
GorillaNation.com reps more the 500 independent sites targeting both mass audiences and niche segments. NetWorldMedia's network racks up more than 450 million page views per month across more than 200 specialized sites and Quebecois search engines, including: La Toile du Québec, TonTuyau.com, LesAffaires.com, QuébecPeche.com, Sympatico/MSN, GuideAuto.com, AutoConseils.ca, OccasionEnOr.com, Copines.ca, MonClasseur.com, and MontrealWeb.com (in addition to Google, Yahoo! And MSN Ad Centre).
NetWorldMedia president and CEO Gino Coutu says Canadian clients have been asking for media space in English language markets.
NetWorldMedia.com
GorillaNation.com
When in cow country, why
not make like a cowboy with a great big branding iron?
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By summer's end, it will have given away 100,000 toys during hands-on battle opps at major events.
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