 |
 |
 |
 |
 |
 |
 |
 |
TV
Interactive
Out of Home
Print
Radio
Research
Print this article
Share this article
People Moves
Olive names Jennings president
Torstar Digital and Gesca Digital announced today that Simon Jennings has been named president of the Olive Canada Network, one of Canada's largest online advertising companies.
Jennings joined Torstar Digital as GM of both Olive and LiveDeal in January 2006, and played the lead role in the launch of OCN in July 2006. The network includes such sites as iVillage.com, cyberpresse.ca, CNET.com, Maxim Online, toronto.com, tetesaclaques.tv and thestar.com, as well as its performance network, Olive Brand Response. It comprises over 2,000 websites and 18 channels, and provides clients with a customizable way to achieve measured objectives.
Over the past decade, Jennings has been a leader in the Canadian Internet marketing and advertising industries. He joined Torstar Digital after five years at Yahoo! Canada as national sales director. Prior to that, he spent five years at DoubleClick Canada as national sales director. Jennings also developed and launched ClickThrough Interactive, Canada's first online advertising network, in the early 1990s. He recently stepped down from the board of the Interactive Advertising Bureau of Canada after six years of service as chairman (2003) and VP, Publisher Council (2002).
RECENT INTERACTIVE STORIES
- GlassBox TV's AUX partners with Exclaim! Media
Jan 9 - CTV online properties break revenue and traffic records
Jan 9 - Kids choose digital content over physical format
Jan 9 - New study shows kids motivated by TV and print ads
Jan 8 - Zacktaylor.ca satisfies Canadian demand for dish
Jan 7 - Touché!phd turns up the heat
Jan 7 - Transcontinental bows Samsung mini-mags
Dec 19 - Canadian Living launches mobile app
Dec 18
