Media In Canada

March 28, 2008 issue

CBC launches two new digital channels

Bold's got sophisticated drama, music, comedy and some niche sports. Documentary is focusing on, well, docs, as well as some features and series. And there are ad and sponsorship opps on both. Read More

Fashion ties in with MySpace Canada

Toronto-based St. Joseph Media's Fashion Magazine partnered with MySpace Canada for an interactive fashion hub, and plans are in the works for a cross-Canada search for 10 fashion bloggers.

The community launched March 24 at myspace.com/fashionca and now includes over 1,300 friends. The hub includes news, exclusive video, interviews and contests. Friends of the page can interact with their favourite designers, learn more about what inspires them, see their collections and even get a behind-the-scenes look at their studios and fashion shows.

Fashion Magazine will feature a daily feed on the fashion page, including trend information straight from the pages of the magazine. Canadian designers and Project Runway Canada contestants are also providing video content.

Upcoming exclusives will be featured for BC Fashion Week and Ottawa Fashion Week.

February web rankings released by comScore

Google rocked again this month, trouncing all other sites in terms of unique visits by Canadians. Read More

Global skeds two May series, two nights of movies

Swingtown and Durham County are finally on the sked, while the broadcaster has got some family flick strategy planned for Wednesdays and Fridays. Read More

Wiggles' world premiere for Canuck kids only

The Wiggle and Learn series is slated to bow on Corus Entertainment's Treehouse channel on Monday, April 21 at 8 pm. Canadian kids will be the first in the world to see the all-new season of the pre-school set's fab four, The Wiggles.

Treehouse viewers will also be the first to meet a new yellow Wiggle named Sam, who will join regulars Murray, Jeff and Anthony and all their Wiggly friends like Dorothy the Dinosaur, Wags the Dog, Henry the Octopus and Captain Feathersword.

The phenomenally popular Wiggles, seen in over six million homes across Canada, have sold more than 21 million DVDs and five million CDs worldwide, and are considered professionals in early childhood education. They use nursery rhymes as tools for teaching sound patterns, developing vocabulary, learning story sequences and strengthening listening memory.

www.corusent.com

Comedy Network to air Stewart's autism benefit

It's for a good cause. It's headed by The Daily Show's host. It's coming to the Comedy Network. And iTunes and Xbox too. Read More

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