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TV
Interactive
Out of Home
Print
Radio
Research
June 27, 2008 issue
Nissan brings interactive TV to CFL
The automaker is getting into the interactive TV game through Canadian Football League telecasts. Read More
Cineplex.com to get social
Cineplex Entertainment has plans to roll out new targeted community and e-commerce initiatives before year-end. Read More
News stripped down at TQS
"They are on the brink of bankruptcy, [and] we had to make the choice between no TQS or minimal news," says federal regulator chair Konrad von Finckenstein. Read More
Yellow Tail promos wine & a movie consumption
Why was celebrity chef Jason Roberts lounging in a yellow bathtub at Toronto's Union Station yesterday? Read More
Canoe portal appoints web leaders
Canoe.ca has announced four senior appointments to its web leadership team: Marie-Claude Massie is GM of portals, responsible for both English- and French-language content; Wade Hynes is GM of Sun Media Interactive Services, responsible for the web presence of all of Sun Media newspapers across Canada - over 300 websites; Patrick Tapp is director of strategic alliances and Canoe Klix, the company's advertising network; and Stephen Evans is the new chief technology officer.
Canoe reports that a comScore Media Metrix study of January 2008 confirmed the Canoe Network attracts over 8.6 million unique visitors every month, including more than 4.1 million in Quebec. The Canoe.ca portal includes information verticals such as Cnews, Slam!, Jam! and Lifewise, as well as the Sun Media newspaper sites. It also includes jobboom.com, micasa.ca, autonet.ca, reseaucontact.com, space.canoe.ca, classifiedextra.ca and canoeklix.ca.
Slice offering doses of reality
Slice advises audiences to stay in and stay tuned to their July lineup of hits including Shear Genius, Workout and Biggest Loser . Read More