Media In Canada

July 29, 2008 issue

ABC announces sweeping changes

Today, the Audit Bureau of Circulations declared its intention to reduce audit costs, freeze rates and modify rules for Canadian and American newspapers. Read More

CBC-Quattro deal spells new ad opps

News, sports and entertainment will be piped through mobiles. Read More

Ford, Amp Energy target gamers with tours

The automaker and the energy drink get in the game this summer. Read More

Notes from the mediascape: Washington Post partners with Predictify

The venerable newspaper's latest move to engage its online readers gets them in on a new angle - the future. Read More

CBC, ABC committed for Life

Teen sweethearts get married at 18. Comedy ensues. And a U.S. net wants in on it. Read More

Walrus names national sales rep

Don Bradley, CEO of Toronto-based DPS Media, is now handling all national media sales for the print edition and online versions of The Walrus. DPS Media currently helms national print sales for major-market urban weeklies, including the Georgia Straight.

"The Walrus is a true and rare Canadian magazine success story we all should be proud of," says Bradley. "In a relatively short amount of time, the magazine achieved an astounding paid circulation of 60,000 sophisticated Canadians, and has consistently provided intelligent, well-written, thought-provoking journalism."

www.walrusmagazine.com

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