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Yesterday, in an exclusive presentation at their Toronto location, Bell revealed their new logo, tagline and ad campaign. And spilled the beans on "er."
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A new campaign for the Toronto-area college is leveraging familiarity with Facebook to draw people in with a new look at the enrollment proposition.
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Transcontinental Media's site targeting Canadian women 40-60 means integrated ad opportunities for the still-young mag
More.
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Toronto's GS New Media is developing a virtual world for The Saddle Club, an Australian/Canadian co-pro (Crawford/Protocol)live-action series based on the bestselling books by Bonnie Bryant which currently airs on Discovery Kids and pubnet TVO in Canada. The Saddle Club Rides Again! will premiere Tuesday, September 2 at 6 pm on TVOKids (also 6 pm on Wednesday and Thursday, and 10:30 am on Saturday).
Shemi Levi, CEO and co-founder of GS New Media, says the plan is to "create a truly unique 3D world that will connect with millions of young fans of The Saddle Club TV series and horse lovers everywhere." The Saddle Club Virtual World prototype is expected to launch in September, with the full site launching in early 2009.
The Saddle Club is the world's most popular book and television series targeting girls and boys who love horses. Virtual worlds for tweens and teens developed off the backs of established mainstream brands have been successful (think Webkinz), so watch for this virtual stable.
A version of this story appeared in Kidscreen Daily.
Citytv is broadcasting live from Toronto's Dundas Square - its future home - on August 13 from 6 am to 9 am with Breakfast Television (BT) Viewer Appreciation Day, and again at 9 pm with Samsung Bills Toronto Kickoff Party.
The outdoor morning show hosted by BT hosts Kevin Frankish, Dina Pugliese, Jennifer Valentyne and Frank Ferragine will also include interactive games, prizes and food by South Street Burger.
Hosted by Citytv sports specialist Kathryn Humphreys, the evening's welcoming of NFL football to Canada will include a live performance by Canadian Juno nominees Hedley.
Starting September 7, Citytv air offer NFL football every Sunday.
Vancouver-based Canpages recorded traffic of two million monthly unique visitors in July 2008 for its local search engine www.canpages.ca. Canpages has over 80,000 advertisers.
With mobile search technologies, free text messages, mobile maps, direct SMS search, advanced WAP and iPhone mobile browsing options, the site (re-launched a year ago) partnered with Branchez-Vous earlier this year.
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