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News Briefs
GM makes '08 debut as week's top radio advertiser:
Media Monitors - August 4-10, 2008
While GM was climbing more than 400 spots to hit #1, another auto biggie, Mazda, soared from #123 to #9. Meanwhile, Sears rose from #32 to #3, and the Canadian National Exhibition revved up awareness of its annual extravaganza, rising from #144 to #2.
Check out which other marketers upped their radio buys, by category and brand, in the Toronto market this week.
Spot Ten Canada Rank 081108
Spot Ten Canada Categories 081108
RECENT RADIO STORIES
- Government of Ontario climbs to the top
Media Monitors - Nov. 24 to 30, 2008
Dec 3 - Analysis: Survey 4 2008 BBM Overview - CBC dials it up
Nov 28 - Mr. Sub spoofs the jingle
Nov 25 - PPM results revealed
Nov 21 - Sears is the #1 radio advertiser:
Media Monitors - Nov. 10 to 16, 2008
Nov 21 - Porter Airlines is the top radio advertiser:
Media Monitors - Nov. 3 to 9, 2008
Nov 12 - Astral Media Radio launches online PPM info capsules
Nov 7 - Ontario Power Authority remains #1 radio advertiser:
Media Monitors - Oct. 27 to Nov. 2, 2008
Nov 7