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As a new Wi-Fi supplier in the market, Vex Canada aims to decrease the cost of data plans and spread wireless across country - starting with the home of the Hamilton Tiger-Cats.
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The new campaign employs cost-effective DM-focused banner messaging.
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TV prices are set to climb at Rogers, Bell and Cogeco following CRTC ruling.
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A contest questionnaire solicits viewer feedback on current and prospective programs.
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In Toronto, Petro-Canada moved up one spot to become the top advertiser for the week, while Sears moved up by 191 places to #2. Marineland jumped one spot to #3, and Sleep Country Canada was ousted from the top spot to #4.
In Montreal, Alarm Force stayed at #1 while Le SuperClub Videotron moved up 30 spots to #2. The Brick dropped one place to #3, and The Government of Quebec held steady at #4.
To find out which other marketers boosted their radio buys, by category and brand, this week in Toronto, visit:
By category
By brand
To find out which other marketers boosted their radio buys, by category and brand, this week in Montreal, visit:
By category
By brand
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